Monday, May 23, 2005

Military recruitment "ethics"

The U.S. Military is trying to appear to be cleaning up “recruitment feud” by making their recruiters take “recruitment ethics” refreshment courses. Now that is something, military recruitment ethics! If advertisements for consumer products are required to provide accurate information and consumer warnings, why are military recruitment advertisements not required to do so? This is not only in the U.S. but also in every country that I know of. A medicine that may cause impotence must say so in its TV commercials. Death and paralysis are certainly much greater adverse side effects than impotence. Yet, there is not even a hint of getting paper cuts in any military advertisements. With the amount of high-tech learning and extensive travelling in an advanced first world armed force, one would think that paper cut from menus and guidebooks are common occurrences. If paper cut makes people wince, they should at least be told that soldiers might be burned alive in cockpits, warships or armoured vehicles. Governments always talk about the honour and glory of sacrifice, why not make burning alive a desirable heroic act? Instead of cleaning up recruiters, all militaries should be made to be honest on their advertisements first. At least tell young people that service increases their chance of meeting shrapnel, which may cause erectile difficulties.

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